our team
Experience & Expertise Lead Our Team

Sheryl Medford,
Founder, CEO
Beginning in 2005, my initial goal was to stage for my husband’s real estate listings. Starting out of my garage, I obtained a professional staging certification and then started transforming homes. Other Realtors began asking who was staging my husband’s listings, and before long I began staging for other Realtors as well. As the business began to grow into one of the Bay Area’s largest staging companies, we purchased professional moving trucks and then acquired a 3,200-square-foot warehouse to house our exclusive inventory.

Purvi Shah
Senior Stager
Purvi joined our team in 2016 and handles all home staging consultations, day-to-day scheduling, and oversight of daily operations. With a background in business, art, and design, Purvi has an excellent eye for style and continues to design interiors that amaze and delight.